EVENTS

How Personal and Company Brands Can Complement Each Other

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For decades the thought of an employee having their own personal brand was frowned upon, almost considered “taboo.” But over the last 5+ years, personal branding has become a hot topic and many employees are beginning to see the benefits of creating a personal brand to further their career. Most companies and executives in Multifamily still have strong reservations about this, some see it as a conflict with their company’s brand or simply, not a good use of the employee’s time. In this session we discuss what a personal brand is, why it’s becoming so popular, and how a personal brand and a company’s brand can co-exist and thrive together. This session is for associates of all levels, from execs to leasing agents. 

 Learning Objectives: 

• Participants will understand what a personal brand is and decide if they have one or want to create one. 
• Participants will understand the power of branding, for themselves and their company’s brand. 
• Participants will learn how to align their brand or reputation with the brand and reputation of the company. 

Location

Webinar